Stan, additional information per your request, here is some additional information:

Select Vendor Certifications:

http://www.brightstack.com/partners (we’ll get Polycom up here quickly)

ShoreTel (we are running at $1mi+ in ShoreTel dollars)

LifeSize

Ruckus Wireless

Microsoft

HP

SonicWALL

Etc.

Engineers: 14

Sales: 4

Process: We use a Managed Service Approach to delivery cost effective, consistent and reliable service to our customers. Our MSP platform is Connectwise and Kaseya. We have a services manager and dispatcher to coordinate engineers. We manager our NPS closely.

Sales and Marketing plan: We are doing at least 6 events this quarter. We are doing a ShoreTel lunch and Learn at Keen’s steak house, then 2 others either in their demo center (assuming it is open) or at other venues. We should have our calendar of events fully loaded this week. We use a third party marketing firm for audience acquisition. We fund our marketing plan through vendor MDF, which has been very successful for us and the manufacturers because our marketing spend returns ROI to us and our manufacturer partner. All of selling resources will focus on our new Polycom Video line.

Why we are interested: We have been a very loyal ShoreTel partner since 2004, they are pushing you guys pretty hard. We have your wireless and VoIP authorizations and understand quite well how the program works. We have experience with LifeSize, doing 100K annually to them, but we feel our video conferencing product line should be generating more than that. We have an immediate opportunity where a PO was cut for LifeSize, but we believe that it is in the customer’s best interest to keep one manufacturer in the mix even if it means lower revenue and margin for brightstack. We can also go to our entire ShoreTel base and push the Polycom line. Having completed the training myself, I see a much better portfolio for remote workers. We are also moving to a service provider model where we rent end points to customers and provide shared multi-tenant infrastructure out of our datacenter. We have expertise with networks (LAN/WAN) and security.

From experience, I know that manufacturers appreciate when business owners immerse themselves in the product line. As such, I have based both the sales and sales engineering exams so I can be a product advocate for our Polycom line within my organization. We have also appointed an Account Executive/Business Development manager to oversee the relationship between brightstack/Polycom, that is Emory who is cc’e don this email.

Thank you for your consideration of an expeditious acceptance of our application for authorization. We have the 2 sales exams and 2 sales engineering exams spread out across 3 individuals. Our next step, after authorization, would be to order the demo gear so we can achieve the specialization status.